Let's get with the program here, kids.

"The view from space. The harpooning of whales. The Cuyahoga in flames. Smog in Los Angeles. The clubbing of baby seals. Toxic waste dumps. The hunting of wolves near Yellowstone. The Amazon in flames. Polar bears on melting ice." - from Break Through

What's it going to take?
Not being able to surf after a rain? That junk in the water is coming off of your street!
Oil spills shutting down the entire central coast? That stuff goes into the foam that your board is shaped out of! You use it to drive to the beach!
When is going to hit home? When are you going to start paying attention? When exactly are you going to take your first step?

Let's get on it!